Concept Project · Fictional brand

Pinebox Studio ↗

Post 05 / Campaign creative

Dayfold Movement

A fictional strength studio with a clear place to begin. An original motion ad, matching static creative, and a landing-page concept share the same cobalt, coral, and white identity.

Explore the landing page

The motion ad

Make room
for movement.

Sliding type makes room for a studio photograph. Mat and guidance photo cards land on the beat, a geometric dumbbell reveals the equipment, and the folded-corner mark opens into the final invitation: explore the sessions.

15 seconds · 1080 × 1920 · Original instrumental music · No dialogue

Download the video

The matching static set.

Dayfold’s blue Make room for movement static ad, with a blue mat photograph and fictional concept disclosure.Dayfold’s white Start with the basics static ad, with a dumbbell photograph and fictional concept disclosure.Dayfold’s coral A look inside a session static ad, with a studio photograph and fictional concept disclosure.
Pinebox’s Dayfold campaign presentation, showing three matching ads and listing the finished video, static, and landing-page deliverables.

Facebook caption

Concept Project: Dayfold Movement, a fictional fitness studio.

An original motion ad, matching social graphics, and a landing page for beginner-friendly strength sessions.

Cobalt blue, coral, and bold type give the campaign an energetic, approachable feel.